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BRAND WORDS:

rustic, organic, bold, youthful

BRAND
WEBSITE
SOCIAL MEDIA
CARD DESIGN
GIFS

This is a personal rebrand of a Dutch bagel and coffee shop chain that I fell in love with when visiting my husband's family in the Netherlands. Their current branding just doesn't reflect the atmosphere of their coffee shops, or the vibe they were trying to communicate in their social media of being organic, youthful, but with bold flavors.

We kept a similar color palette but added some extra contrast to communicate the bold personality behind the organic, rustic, boho exterior. We then made the sunflare as the signature icon for the brand, rather than a bagel with coffee - because it's their brand personality that sets them apart amongst the other bagel/coffee shops. I'm so happy with the final result!

CLIENT:
INDUSTRY:

Bagels & Beans

Coffee Shop

COPY ASSISTANCE
+ 2 PAGES
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Burnt Roast
Early Morning
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Coffee Plant
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Fresh Croissant
Cold Foam
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Night Shift
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Are you ready to blaze new trails with a *soul- aligned *
brand + website?

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